Harry Potter actress, Emma Watson makes her modeling debut for the House of Replica Burberry Handbags on its Autumn/Winter 2009-10 Collection.
The campaign will release in the August issues of magazines such as Vogue, Vanity Fair, British Vogue and Tatler. It will also appear on the label’s official site early next month to go with the magazines’ releases.
An online digital campaign directed by Christopher Bailey including the podcasts and behind-the-scene footages can be seen on the Burberry official site. According to him, “having known and admired the lovely Emma Watson for quite some time, she was the obvious choice for this campaign.”
“I wanted the images to represent the rich history and modernity of Burberry while reflecting a quiet beauty, timelessness and strength that is particularly significant today.
Emma has a classic beauty, a great character and a modern edge. Her charm, intellect and brilliant sense of fun made the whole shoot feel like a picnic on the Thames.”
“I felt Emma would be strong enough to hold the campaign as the only girl, and I loved the idea of her being surrounded by these young, cool British guys,” he added Hermes Replica Bags.
See Hermione photos for the campaign representing the rich history and modernity of Burberry.